My Gym Chum
Indian Mountaineering Foundation (IMF) is the apex national body for mountaineering and allied sports. What was initially formed as the 'Sponsoring Committee of the Cho Oyu Expedition', transformed into the IMF on 5th January, 1961, as we know it today. IMF supports, promotes and regulates national and international climbing and mountaineering in India and is affiliated to the UIAA (International Mountaineering and Climbing Federation). IMF is also the regulatory body for the competitive Olympic sport of Sport Climbing and is affiliated to the IFSC (International Federation of Sport Climbing). IMF is also engaged in mountain protection work, knowledge building and creating awareness of the Indian Himalaya.
Service
Print, Digital & Web
Client
IMF, Indian Mountaineering Foundation
Year
2015
Did Branding for the event Logo Design and other print materials like Hoarding, Social Media creatives, certificate and award design.
Web & Mobile
Conceptualized and Designed the creatives for Social Media like facebook posts or WhatsApp invite.
Hoarding Design
Hoarding designed for the event. It was placed outside the IMF Headquaters.